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Simulation and Reality
Overview
Jean Baudrillard is a French academic who has become something
of a pop culture figure, at least among those who study the workings
of the modern media landscape. He is most famous for his
views of how mass communications media, especially television,
have created an unreal image of the larger world which millions
of westernised people live in, thinking it real. This has given
currency to the common science-fiction theme of people living,
unaware, in artificial realities to overcome some terrible reality
of their circumstances. These simulations often are "Hyper-real",
or "spectacular", being more than the real version.
Baudrillard can be seen as simular to Marshal McLuhan, in that
many of his ideas are incomprehensible to most people, and some
of these ideas have been misunderstood or simplified and then used
as inspiration/justification for artworks/ideas. For example, the
movie the Matrix, where the central character Nero is reading a
copy of one of Baudrillard's book (Simulacra and Simulation) just
before he begins his journey of discovery. Is this intended as
a joke by the film's creators, or is it intended to give the movie
more "intellectual" credibility?
The notions about copies of originals replacing original taken
by popular understanding from "Simulacra and Simulation" (if not
actually intended by Baudrillard himself), seem to have extra significance
in the digital 1990s, and then into the current century, where
bio and nano-tech threaten to make the copying of reality itself
possible.
The major value of a superficial understanding of Baudrillard's
work is that modernised humans already experience much of their
lives through media channels, and as such are removed from the
physical realities that would otherwise have occurred in order
to have that knowledge or experience. Since these channels are
subject to control by technological, economic and political forces,
it can be said that we may already be in a kind of "virtual" "alternative" reality.
Primary Reading
Felluga, Dino. "Modules on Baudrillard: On Postmodernity." Introductory
Guide to Critical Theory. Purdue University.
http://www.cla.purdue.edu/academic/engl/theory/postmodernism/modules/baudlldpostmodmainframe.html
"The Matrix Decoded: Le Nouvel Observateur Interview With
Jean Baudrillard1" (Translated by: Dr. Gary Genosko and Adam Bryx.)
Volume 1, Number 2 (July 2004)
available on-line at http://www.ubishops.ca/baudrillardstudies/vol1_2/genosko.htm
"The Impact of Interactive Violence on Children" by Eugene F.
Provenzo.
http://commerce.senate.gov/hearings/0321pro.pdf
More
Simulacra and Simulation (The Body, In Theory: Histories of Cultural
Materialism) by Jean O Baudrillard, Sheila Faria Glaser (Translator).
1995. University of Michigan Press.
"Baudrillard: A New McLuhan?" By Douglas Kellner
http://www.gseis.ucla.edu/faculty/kellner/Illumina%20Folder/kell26.htm
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